Inside Look: How adidas connects with consumers in a radically different way

Inside Look: How adidas connects with consumers in a radically different way

Join Joseph Godsey, Head of Digital Brand Commerce at adidas, and Peter Schwartz, futurist and VP of Strategic Planning at Salesforce, as they explore the latest breakthroughs in the adidas digital transformation journey. Learn how adidas has adapted its approach to customer engagement — and the creation of its products and sustainability efforts — to accomplish things no other brand is doing today.
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