The Power of Three: Connecting Pardot, Marketing Cloud, and Salesforce CRM
The Power of Three: Connecting Pardot, Marketing Cloud, and Salesforce CRM
While most organizations choose one over the other when determining a marketing platform, there is value in the Salesforce CRM integration of both B2B-based Pardot and B2C-focused Marketing Cloud. Learn how this integrated system landscape provides the ability to nurture and score leads that transition into well-understood customers. Use dynamic, multi-channel journeys to give these customers a personalized experience with your brand.