Customer 360: Create a Reconciled Customer ID & Profile
Customer 360: Create a Reconciled Customer ID & Profile
Managing customer data across disconnected systems, with no simple way to unify customer records, is a challenge for nearly every company today. The data in our systems can be surprisingly complex and messy. The connectivity between systems can be simply non-existent. Traditional customer data management techniques often fall short as part of massively overscoped Master Data Management projects. Join us as Salesforce experts share how Salesforce Customer 360 will transform how you clean and resolve data to arrive at a unified identity across Salesforce systems, allowing you to deliver relevant, consistent and up-to-date views of your customers across your business.