Delight Your Sales Team with Webhook Integrations

Delight Your Sales Team with Webhook Integrations

In this session, you'll learn how to use SOSL to search Salesforce for matching leads, contacts, and accounts, post Chatter messages automatically, and integrate third-party APIs to retrieve additional information, such as a company name from an email domain. You'll see how the same integration can be implemented on the Salesforce Platform as an Apex REST web service, or as an external app - in this case in Node.js using the JSForce library, running on Heroku. We'll examine the trade-offs between the two approaches and give you a basis for selecting the right option for your situation.
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