Meet the Account-Based Marketing Experts
Meet the Account-Based Marketing Experts
Whether you are in marketing or in sales, you can't ignore the Account-Based Marketing fever. Despite the buzz, few companies truly know how to take advantage of ABM to deliver pipe and revenue. Join this exclusive panel of innovative marketers as they share their best practices and experience. You will learn how to build your ABM strategy, strategically select a targeted set of accounts, execute orchestrated and personalized campaigns that drive pipe, and measure, refine and improve your strategy. Panelists: Cindy Tyeskey-Gage, Senior Director of Exec Programs at Salesforce. Brianna Dinsmore, Corporate Marketing Director at Salesforce. Esther Flammer, VP Worldwide Demand Generation at Conga.
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