Pardot for Lending: Redefining the Customer Experience
Pardot for Lending: Redefining the Customer Experience
The modern buyer has changed dramatically in the era of digital marketing. Whether a prospective customer is banking, borrowing, or investing, they have greater access to information and a variety of convenient options to choose from. Customers are empowered. This creates new opportunities for firms to acquire new customers. In this session, learn how Patch of Land used Pardot to generate over $20 million in new loans in less than six months from targeting cold leads in their database. Patch of Land will break down at a tactical level, how they've turned Pardot into loan generation machine.
Watch the latest videos from Salesforce.
A Single, 360 Shared View of Every Customer
Welcome to Salesforce Customer 360, One Integrated CRM Platform for uniting Marketing, Sales, Commerce, Service, and I.T. Departments.
Leading Through Change
Watch stories filled with thought leadership, inspiration, and insights from business leaders and our greater community.
The Inflection Point
Join our ten-part series to hear top CEOs share their stories with host Monica Langley.
Connections with Sarah Franklin
Meet today's most innovative marketers.
Driving Equity and Access Through Higher Education Admissions
Hear how Trailblazers in education are ensuring class is in session for all.
How Women Are Using Their Voices to Drive Change
Female leaders discuss challenging the status quo and forging a new path forward for everyone.