360 Customer View Driving Operational Efficiencies

360 Customer View Driving Operational Efficiencies

Vistra Energy services approximately 1.6 million customers and maintains approximately 6 million customer prospects on an obsolete legacy CRM platform. With the objectives of improving our customer's experience, improving call center efficiencies, promoting customer retention, and providing a platform to offer new products to our customers, Vistra Energy is implementing a fully integrated contact center application using Salesforce. Vistra Energy is bringing together the services it provides across all channels (call center, web, chat, IVR, offline support) into a single 360-view of the customer. Join us as we discuss both the business and technology perspectives of the application and the implementation project.
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