Collaborate to Create Personalized Content that Drives Engagement
Collaborate to Create Personalized Content that Drives Engagement
Consumers expect personalized content across every channel and device. To meet customer expectations, marketers use different channels, resources, and teams, needing a platform with the tools to enable success. The Salesforce Marketing Cloud's open Content Builder platform allows brands, partners, and agencies to create reusable content to scale efforts, collaborate with outside agencies, and create a consistent experience across each channel. In this session, Salesforce product owners will highlight our content partnerships and tools for a more empowered creative team to provide a consistent consumer experience.
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