Customer First! Build an Amazing Customer-Centric Approach to Content Marketing
Customer First! Build an Amazing Customer-Centric Approach to Content Marketing
On average, it costs organizations between 4 and 10 times more to acquire a new customer than it does to keep an existing one. In addition, 20% of your customers bring 80% of your revenue. It's time to cultivate a customer-centered culture across the organization. The next evolution of your marketing strategy is customer marketing, and content marketing is your fuel. Deepening customer relationships with great content creates advocates, develops trust, and inspires customers to be customers for life. #DF18Partners
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