Media: Driving Next Generation Ad Sales with Salesforce
Media: Driving Next Generation Ad Sales with Salesforce
As ad sales teams work to manage an increasing sales product portfolio, they are also subject to new pressures from industry trends like ad viewability, campaign performance, and the proliferation of the channels where ads are sold. Winners in this changing marketplace will need to focus on providing sales teams with easy access to information, deep customer insights, and the tools they need to close deals quickly. Join us to learn firsthand what media organizations can do to maximize ad sales through the coming decade.