Design Thinking for Manufacturing: From Great Products to Great Experiences

Design Thinking for Manufacturing: From Great Products to Great Experiences

How do leading B2C companies like Apple, Nike, and Starbucks leverage Design Thinking to innovate and outperform the S&P 500 by 211%? How can B2B manufacturers incorporate this into their strategy to do the same? In this hands on session, you will begin to apply design thinking skills, and build a toolkit to take back to your organizations to help align, engage, and build the right mindset and culture to enable your digital transformation.
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