AB-InBev is Marking a New Era of Data-Driven Consumer Engagement

AB-InBev is Marking a New Era of Data-Driven Consumer Engagement

Discover AB-InBev strategy to turbocharge their consumer engagement from mass market to a mass of niches. The key is providing an unparalleled brand experience and building consumer relationships with personalized messaging. Join us to learn the foundations of consumer engagement from Anheuser-Busch, owner of Budweiser, Corona, and Stella Artois among the others, bringing people together for 165 years, and leveraging a 360-degree view of the consumer to provide insight across marketing and enterprise business functions.
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