Adidas: Trailblazing Personalization at Scale
Adidas: Trailblazing Personalization at Scale
At Adidas the consumer is at the heart of everything. To connect consumers with their passion, Adidas uses Salesforce Marketing Cloud to ensure a more personalized experience, building long-term relationships and create measurable value for the brand. Join this session and get valuable insights into the Adidas journey towards hyper personalization.