ABInBev Brews Success with Trade Promotion Management
ABInBev Brews Success with Trade Promotion Management
Hear how, in less than six months, ABInBev put Trade Promotion Management (TPM) at the core of their operations and how Accenture Cloud TPM on the Salesforce Customer Success Platform now enables the standardization of the Promo process in Europe and ensures a single standardized way of working, putting the customer first and center.