Getting Started with Pardot to Achieve Your Marketing Goals
Marketing automation is a must-have these days to reach potential donors or program participants. Pardot is the marketing automation tool of choice for many nonprofits using Salesforce, but the learning curve on it can be daunting, especially when your executive team wants it up and running yesterday. We've been down that road, we hit a few potholes along the way and made it over the finish line - getting Pardot up and running successfully in a short time frame. Join Urban Teachers and iDE Global for a practical walk-through of getting started with Pardot. We'll cover the basics as well as some best practices.