Register now for just $499. Save $400. | June 3–4 | Chicago & Salesforce+
Lead the market with experiences that adapt to every customer.
Marketing is no longer static. It’s always-on, adaptive, and agentic. Connections is two full days of 280+ sessions, hands-on trainings, product innovations, and real customer use cases. Elevate your marketing and become an Agentic Enterprise — only at Connections. Save $400 today.
AI is reshaping marketing. Learn what’s driving revenue right now.
Increase Loyalty
End notifications. Start two-way conversations.
To orchestrate seamless, two-way engagement across channels like web, email, mobile, and in-person, plus across departments, you need shared context and workflows. Learn how to boost lifelong value at CNX.
Grow Revenue
After-the-fact reports are out. Answers are in.
To optimize the impact of your marketing, you’ll need to be able to ask your data questions and get answers while campaigns are in flight. Learn how to get real-time insights on cross-channel performance at CNX.
Improve ROI
Stop reactive campaigns. Start being proactive.
To increase campaign effectiveness, you’ll need to shift from reactive to proactive engagement that anticipates what customers want next. Learn how to improve ROI with autonomous agents at CNX.
Boost Conversion
No more limits. Personalization is finally infinite.
To actually be able to scale personalization at the individual level, you need AI to help you move from finite to infinite variants. Learn how to boost conversion with personalization at CNX.
Drive Acquisition
Decisioning is no longer static. Now it’s dynamic.
To understand and grow your customer base, you’ll need to move from static to fluid, real-time decisioning of target audiences and offers. Learn how to drive acquisition at CNX.
Your action-packed event forecast.
Experience two days of nonstop agent-filled innovation. We're talking keynotes, hands-on learning, an agentic showdown, and so. Much. More. Arrive early to grab your badge or join our Trailblazer Bootcamp at Connections May 31–June 2.
Your action-packed event forecast.
Experience two days of nonstop agent-filled innovation. We're talking keynotes, hands-on learning, an agentic showdown, and so. Much. More. Why not make a trip of it? Arrive early to grab your badge or join our Trailblazer Bootcamp at Connections May 31–June 2.
Travel and Pre-Event Activities
Get ready for CNX.
- Clear your work calendar.
- Download the Salesforce Events app.
- Finalize your agenda, leave room for surprises.
- Pack layers, comfortable shoes, your water bottle, and headphones.
Salesforce Certifications
Arrive early and get ahead with a free certification exam.
Trailblazer Bootcamp at Connections
Kickstart your CNX with Trailblazer Bootcamp from May 31–June 2.
Wednesday, June 3
Agentforce Opening Keynote
Get a front row seat to new and upcoming product innovations.
Can’t-Miss Sessions
- Turn Browsing Into Buying and Retail Signals Into Revenue
- Adapting to the AI Shopping Era: How Brands Stay Discoverable
- Marketing That Sparks a Conversation: Why Talk Is No Longer Cheap
- How Developers Build Agentic Workflows for Modern Marketing
All-Day Experiences
Campground
Explore products, demos, and customer stories. Connect with peers and partners to find solutions.
Agentforce Consultations
Book 1-to-1 sessions with product experts. Bring your use cases. Leave with the best next steps.
Agentforce City
See how top brands are already delivering measurable agentic results.
Core Session Content
Build revenue-driving skills with more than 280 sessions, hands-on trainings, and agent building.
Networking and Campus Moments
Navigate transformation with your peers. Exchange ideas and build new relationships.
Inspiring Visionary Keynote
Hear from a world-class marketing and business leader on what’s changing, what matters now, and where the industry is headed.
Agentic Marketing Showdown
Watch top builders compete live to create the most effective marketing agent. See what works and how it’s done.
Community Hub
Visit a dedicated space to learn from peers, share ideas, and connect with the Trailblazer community.
Epic Concert
The Epic Concert returns. Celebrate alongside thousands of marketers at Wintrust Arena.
Thursday, June 4
Keynote
Dive deeper into the innovations you discovered on Day 1.
Visionary Sessions with Community Innovators, AI Experts, and Thought Leaders
Can't-Miss Sessions
- Why Last-Click Attribution Is Failing ... and What Works Instead
- Personalization with Purpose: Engaging HCPs and Patients Responsibly
- Frictionless Loyalty: How to Turn Service Moments into Retention
- From Drafts to Done: How Agentic AI Actually Ships Marketing
All-Day Experiences
Campground
Dive into demos, customer stories, sponsors, and connect with Trailblazers.
Agentforce Consultations
Get started with Agentforce and experience the future of marketing.
Agentforce City
See the Agentic Enterprise brought to life through immersive customer experiences.
Core Session Content
Build revenue-driving skills with more than 280 sessions, hands-on trainings, and agent building.
Networking and Campus Moments
Navigate transformation with your peers. Exchange ideas and build new relationships.
Community Hub
Visit a dedicated space to learn from peers, share ideas, and connect with the Trailblazer community.
Convince your boss. Secure your spot.
Connections isn’t just an event; it gives you the tools and strategies to tackle your biggest marketing challenges and drive real results. Use Ask Agentforce to generate a personalized case for attending, or download a manager-ready template to show ROI and get approval fast.
High value. Best Price.
Lock in $499 and save $400 — more Connections, less spend. Your pass includes access to 280+ sessions, 50+ product demos, 20+ hands-on trainings, lunch, an exclusive concert, and more.
Want to dive deeper? Add our Trailblazer Bootcamp at Connections and join the experts May 31-June 2 for three extra days of immersive training designed to level up your skills — fast.
Register nowEarly Bird Pricing
$499
Save $400 while supplies last.
$899
Full Price