See how Omdia evaluated Customer Engagement Platforms (CEP) in Retail Banking vendors.

Explore Omdia's CEP selection process and how it determined a market leader.

Despite significant effort, many banks still struggle to deliver impactful personalized customer experiences. Improving customer management is a key priority for many banks in 2024, and CEPs can bring together piecemeal customer engagement projects into a single platform. In this report, learn:

The definition of a CEP platform and criteria for evaluating it

Market dynamics driving the need for banks to invest in a CEP

How Omdia ranked 14 vendors in the three categories of Leaders, Challengers, and Prospects.

Questions? Call us at 1-800-664-9073.

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