Joseph Kubon embarked on his Salesforce journey in 2012 while serving as a business analyst at iHeartRadio. Researching CRM solutions, he recognized the potential of customized solutions with Salesforce, prompting him to consider a career in software development. Moving from a business analyst to a vital member of the Salesforce implementation team, Joseph seamlessly transitioned from learning Salesforce Administrator skills to mastering platform development. In his first implementation, he made substantial contributions to iHeartRadio’s Salesforce CRM, advocating for intelligent solutions that prioritized configuration over coding.

Joseph’s ambition and willingness to explore new horizons led him to new professional challenges, including a role at SWBC where he scaled the company’s Salesforce user base from 150 to more than 600 across multiple companies. In 2019, he felt ready for a new challenge and began his Salesforce Architect journey, continuing to expand his expertise. Today, Joseph holds more than 40 Salesforce certifications and is a respected leader in the Salesforce Architect community.

Joseph’s enthusiasm for Salesforce extends to the latest AI innovations. An early adopter and AI champion, he has even authored a book to share his knowledge and insights on leveraging AI to drive business forward. Currently Global VP of Salesforce Platform Architecture at Astound Digital, his goal to integrate GPT AI into business processes is more than an endeavor to refine efficiency; it’s a mission to foster a deeper connection between technology and the people it serves. His foresight in recognizing the potential of AI to offer personalized customer experiences heralds a future where technology acts as a bridge between innovation and human connection, redefining the approach to digital interaction and customer service.