Starter Suite
Bring leads, customers, and support together on a single platform for small businesses. Built-in AI and automation help you get started quickly and stay organized — without complex setup.
Find the suite that’s right for you.
Free Suite
The free CRM for getting started. Track customers and leads in one place — for up to 2 users.
$
0
USD/User/Month
(No contract or credit card required. Comes with 2 user licenses.)
- Easy setup with guided onboarding
- Lead, Account, Contact, and Opportunity Management
- Service Case Management & Simple Email Marketing
- Connected Slack Conversations
Starter Suite
The connected CRM for small teams. Automate sales, service, marketing journeys, and commerce in one unified system.
$
25
USD/User/Month
(Starting price. Transaction fees apply. Billed monthly or annually.)
- Everything in Free plus built-in Sales Flows, Lead Routing
- Email to Case Management
- Dynamic Email Marketing, Forms, and Analytics
- Secure payment links and e-commerce storefront
Pro Suite
The CRM for growing, more complex businesses. Get deeper visibility, more customization, and extend your system with third-party apps.
$
100
USD/User/Month
(Starting price. Transaction fees apply. Billed annually. Contract required.)
- Everything in Starter plus Enhanced, Real-Time Chat
- Sales Quoting and Forecasting
- Greater Customization, Automation+ Access to AppExchange
- Premier Support (add-on)
Get more value from your CRM.
What can you do with Starter Suite?
Quick and easy setup
See value from day one with quick and easy setup, guided onboarding and access to customer support.
Everything in one place
Stay organized by bringing sales, service, marketing journeys, commerce, and Slack together in one place.
Get more done with AI.
Increase productivity with a complete view of your customer, reach customers at the right time with AI, and automate processes across your business.
Make informed decisions.
Plan strategically with sales forecasting, quoting, quotas, and opportunity tracking all together.
Stay organized, sell smarter, and move deals forward.
Keep your pipeline moving.
Stay organized and efficient with built in sales flows, routed leads, and capture activity with AI — so nothing slips through the cracks.
Prioritize the right opportunities.
Clear stages and up-to-date customer details help you focus, prioritize the best opportunities, and move deals forward faster.
Get sales performance insights.
Straightforward analytics give you visibility into pipeline health, performance, and next steps — all in one place.
Resolve cases faster and build loyal customers.
Stay on top of your queue.
Ensure nothing slips through the cracks with simplified case management, customizable stages, and a connected service console to deliver reliable support every time.
Provide faster service.
Meet customers where they are with email-to-case and web chat options. Use built-in knowledge bases and automated workflows to resolve issues quickly and exceed expectations.
Get service performance insights.
View case volume, track feedback, and monitor team performance with simple analytics that show where customers need support most.
Build your brand with personalization and ease.
Reach the right people at the right time.
Create and send targeted emails with powerful segments and templates that help you reach customers with the right message — fast.
Take actions that grow your audience.
Use connected data, forms, and automation to capture new leads, nurture relationships, and create consistent customer experiences.
See marketing KPIs and track success.
View engagement, performance, and audience trends with easy analytics that show what resonates — and where to refine.
Build your storefront and connect every touchpoint.
Set up your storefront with ease.
Build a branded storefront with simple drag-and-drop design tools. Get set up and start selling with built-in guidance features that give you recommendations and step-by-step support.
Optimize your ecommerce.
Manage every product detail, like images, descriptions, product codes, and more, with easy-to-use merchandising tools.
Optimize your ecommerce store and increase revenue with insights about performance, finance, promotions, and payments from your built-in dashboard.
Simplify transactions.
Simplify the transaction process no matter where your customers are buying, whether it's via your storefront checkout or payment links in emails. Boost conversion rates quickly while you dedicate time to more critical activities.
Drive team productivity with Slack.
Collaborate with a connected workspace.
Cut down on busy work and elevate decision-making by bringing your customer data from CRM right into Slack.
Bring Slack conversations into Salesforce.
Unify real-time conversations in a single, connected experience across Slack and Salesforce for enhanced collaboration.
Build team consensus faster.
Instantly connect with coworkers, business partners, and stakeholders via audio, video, or screen share to make decisions faster.
Explore Salesforce Suites for every stage of growth.
See value from day one with solutions built to grow with you. Get up and running quickly with guided setup and built-in support. Automation and AI handle the busy work, so you have clear visibility to make confident decisions as your business grows.
Free Suite
The free CRM for getting started. Organize leads, track customers, and see your business in one place — at no cost.
Starter Suite
The connected CRM for small teams. Automate sales, service, marketing journeys, commerce, plus Slack in one unified system and start working more efficiently from day one.
Pro Suite
The CRM for growing businesses that need more control and insight. Scale with advanced tools, deeper visibility, and flexibility as your business gets more complex.
Need more flexibility? Upgrade to Pro Suite.
Add more automation, customization, and integrations as your business grows. Pro Suite gives you advanced service tools, AppExchange integrations, and more control — with a seamless upgrade from Starter.
Tailored resources to get value faster with Starter Suite.
Ready to take the next step with the world’s #1 CRM for growing businesses?
Get Salesforce. Free.
Hit the ground running fast with out-of-the-box CRM tools all in one place, for free.
Talk to an expert.
Tell us a bit more so the right person can reach out faster.
Watch a Starter Suite demo.
See how Starter can help your business succeed today.
Starter Suite Frequently Asked Questions
Starter is a complete CRM suite that brings Slack, marketing, sales, service, and commerce tools together in one place. With Starter, you can organize data, manage customer relationships, and gain insights into your business with one simple solution. Watch the demo video to see Starter in action.
Starter CRM is a simplified software solution designed to help small businesses and solo entrepreneurs organize customer contact information and track basic sales leads. Unlike complex enterprise systems, it focuses on ease of use and essential features to help teams transition away from cluttered spreadsheets and manual tracking.
As you turn new leads into lifelong customers, Starter grows with your business. You can build a solid foundation now with simplified marketing, sales, service, and connected Slack conversation features. Then, as you scale, you can seamlessly graduate to Pro Suite for even more customization, automation, and integration capabilities that fit your growing needs. Get a side-by-side look at Starter and Pro’s capabilities in this feature comparison.
Starter is available starting at $25 USD per user, per month, which can be billed monthly or annually. Check out this data sheet to learn more about the features included in Starter.
That includes 2,000 emails per month in Starter. Plus, you can add on more as needed with the Marketing Email Sends Bundle for an additional 1,000 email sends for $10 USD per month.
Commerce functionality in Starter are subject to transaction fees. Pricing is pay-as-you-go and rates vary by region and payment method. For example, credit card payments in the U.S. are 2.9% + $0.30 USD per transaction.
Simply sign up for your free 30-day trial. Then use the guided onboarding feature to get familiar with the platform. When you’re ready, purchase Starter hassle-free via self-checkout.
This page is provided for information purposes only and subject to change. Products may not be available in all markets. For product availability contact a sales representative.