Trust is our #1 value.

Our customers trust us to help them build meaningful relationships with their own customers. Salesforce’s top priority is the security and privacy of the data that we are entrusted to protect.
Take the EU Trail
Take the US trail
Take the CCPA Trail
 

View Salesforce's response to the Court of Justice of the European Union's decision on transfers of personal data

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Turn data privacy into an opportunity to enhance customer experiences.

As the #1 CRM platform, Salesforce provides companies like yours with the tools to build trust while enhancing customer experiences. Gain increased transparency and control of your customers’ data, all while harnessing the power of that data to connect with customers in new ways.
 
 

Privacy for every customer

No matter where your customers are located, we care about helping you protect their personal data.
Learn more about privacy laws and related topics in your region

Comprehensive privacy and security standards

We safeguard our customers’ data with a robust, comprehensive, and transparent privacy and security program.
Learn more about our products’ third-party audits and certifications
 

Global privacy support

Salesforce helps our customers operate globally in compliance with applicable privacy laws. We make it easy for companies to protect and respect the privacy of their customers' data.
Check out more privacy resources

Privacy on the world’s #1 CRM

Our trusted cloud makes it possible for global companies to leverage the world’s #1 CRM platform. Salesforce’s cloud services are designed to help customers comply with privacy laws around the world.
Learn more about product functionality
 
 

We have five privacy principles that highlight our commitment to trust.

 
 

Transparency

We are clear about our practices so that you can understand how your data is collected and used.
 

Control

We design our products to ensure you remain in control of your data, at all times.
 

Security

We protect your data at all times, using strong security measures that are regularly verified by internal safeguards and external auditors.
 
 

Compliance

We operate a high standard designed so you can operate around the world, including in regions with strict privacy rules for data handling.
 

Partnership

Safeguarding data is a team effort. We listen to your feedback, and we provide information and customizable security and privacy tools to you.
 

Read our latest updates.

 
go to the article about salesforce renewing the call for US privacy law

News

Salesforce Renews Call for US Privacy Law to Protect People and Provide Businesses with Certainty

go to the article about adopting a new cloud code of conduct

News

Salesforce Adopts European Union’s New Cloud Code of Conduct

Salesforce updates DPA to include the new standard contractual clauses

Blog

Salesforce Updates DPA to Include the New Standard Contractual Clauses

 

Global Privacy Readiness

Build trust and transparency around your data with Salesforce.
Platform | Sales Cloud | Service Cloud | Community Cloud | Marketing Cloud | Commerce Cloud | Marketing Cloud Account Engagement

Privacy Resources

 

Documentation

Data Processing Addendum

See the latest

Documentation

Data Processing Addendum FAQ

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Documentation

Trust and Compliance Documentation

Get the documentation
See all resources

Salesforce understands better customer experiences start with
data privacy.

Contact us if you have questions, comments, or requests related to Salesforce’s Privacy Statement, our data privacy practices, or how Salesforce embraces privacy and data protection laws.
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