Chapter 4

Here’s why Salesforce is the #1 CRM for growing businesses.

Salesforce is the #1 intelligent CRM platform for businesses of all sizes. Recognized by industry analysts and by leading user review organizations as the market leader for CRM technology, Salesforce provides out-of-the-box solutions that let growing businesses easily implement cutting-edge technology and connect all of the solutions that are important to them. On average, customers using Salesforce CRM have seen 38% faster decision-making, a 25% increase in revenue, and a 35% jump in customer satisfaction.*

Focus on customer success.

Salesforce was founded on a simple principle: to help our customers succeed. That principle has formed the basis of our business model, underscoring a culture of constant innovation throughout our organization. We’ve built an entire ecosystem around customer success and packed it with teams of customer success managers, program architects, a broad network of partners and independent software vendors, and a vibrant and active Success Community.

What's more, we work with you to keep delivering value, even as your business grows and changes. From our customer success managers and consulting programs to our certifications program and Trailhead, we're dedicated to helping you get the most out of your Salesforce investments.


CRM helps grow your business.

See how a CRM system improves customer relationships.

Grow Faster with CRM Trailhead

Ready to learn the ins and outs of CRM with Salesforce? We built our own learning journey to help you use the #1 intelligent CRM for growing businesses. It’s called Trailhead, and it’s a step-by-step, fun way to learn Salesforce.

Grow your sales, service, and marketing with solutions specifically for small businesses.

Salesforce provides the leading tools that help small businesses find customers, win their business, and keep them happy for life. We make it easy to connect your systems so you can build closer relationships with customers and grow your business faster than ever.  
See how a CRM system can help you find, win, and keep customers happy.
Because we deliver cloud-based solutions, Salesforce requires none of the upfront cost of our on-premises competitors. There’s no need for expensive hardware installation or IT support, so an entire company can get up and running on Salesforce fast. Maintenance happens automatically, and if an issue arises, a support technician investigates the problem in a matter of minutes, not days. This means less downtime, cheaper maintenance, and more time spent growing the business.

Use a platform that grows with you.

Small and midsize businesses need to be sure their technology will scale with growth. With Salesforce, it's easy to add users and functionality in just a few clicks. Wouldn't you rather grow your business on a single, secure, and scalable platform that's easy to customize and upgrade without anything breaking?
Salesforce is the complete CRM solution we call Salesforce Customer 360. By connecting every part of your business in Salesforce, you’ll get the single, unified customer view you need to deliver success to every customer, at every stage of your company's growth.

Get cutting-edge technology and innovation with Salesforce, guaranteed.

Salesforce is dedicated not only to leading the CRM industry, but to defining the future of business across all industries. Product upgrades, new features, and groundbreaking technology (like artificial intelligence) are rolled out to all users automatically and effortlessly, three times each year for free. Salesforce’s innovative and secure cloud technology enables us to keep improving so your business can move faster than ever.

Demo Video

What is Salesforce CRM? See how the #1 CRM can help you grow your business.

Getting Started with CRM


What is CRM?

Chapter 2

Does my business need a CRM system?

Chapter 3

Chapter 4

Why Salesforce is the #1 CRM for growing businesses.