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Marketing for the Human + Agent Era

Marketing for the Human + Agent Era
Part of The Great India Sales, Marketing, & Service Summit

Discover how leading marketers and brand leaders are leveraging unified data, AI-powered orchestration, and hyper-personalised experiences to deepen customer relationships, boost performance, and scale impact. In this dedicated marketing track, you’ll learn how agentic technology is redefining the marketing playbook—from real-time decisioning to cross-channel journey engineering.


Grow Customer Relationships with Agentic Marketing and Commerce

Sonalika Sarna, Director, Solution Engineering, Salesforce

Explore how Salesforce’s agentic platform simplifies marketing operations and powers personalized commerce through a unified data strategy, cross-channel automation, and AI-driven optimization.


The Marketing Playbook: Reimagined with AI

Stephen Hammond, EVP/GM, Marketing Cloud, Salesforce
Nishant Kalra, AVP - Sales, Salesforce
S. Rajendran, CMO, ORRA Jewellery
Premankur Jana, Head – Marketing & BI Unit, Ambit Finvest Pvt. Ltd.

Gain real-world insights from Indian marketing leaders on how data, AI, and automation are creating seamless brand journeys, stronger customer loyalty, and lasting business outcomes.


The Power of One: Engineering Hyper-Personalised Journeys at Scale

Ram Seshadri, Partner, KPMG

Discover the art and science of scaling 1:1 personalization in a country of a billion. Learn how data strategy, real-time orchestration, and AI algorithms help brands create customer moments that feel deeply personal—even at enterprise scale.


Catch the full Marketing Track on demand—and see how modern marketers are turning connection into growth.


Featured Speaker:

  • Sonalika Sarna, Director, Solution Engineering, Salesforce
  • Stephen Hammond, EVP/GM, Marketing Cloud, Salesforce
  • Nishant Kalra, AVP - Sales, Salesforce
  • S. Rajendran, CMO, ORRA Jewellery
  • Premankur Jana, Head – Marketing & BI Unit, Ambit Finvest Pvt. Ltd.
  • Ram Seshadri, Partner, KPMG

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