Learning Centre

 
Welcome to the Salesforce Learning Centre, a series of educational articles designed to get you grounded in the fundamentals of Sales, Service, Marketing, Technology and more. The Learning Centre was created to help professionals across a range of disciplines to develop their business knowledge and get answers to common questions. More importantly, it's the start of the road to Trailhead- the fun way to learn Salesforce. Trailhead provides business users, developers, and admins with a guided, learning path through the key features of Salesforce, using a set of interactive, online tutorials.

We want to help you get oriented, prepare you for the journey ahead, and ensure you've got everything you need to be successful on your learning journey. We'll be adding new content on a regular basis so be sure to pop back and visit us before you hit the trails.
 

Sales

Contact Management

Contact data is the lifeblood of all organisations. Find out how the right system puts timely information in front of the right person every time.
Sales, Sales Cloud, CRM

What is a distribution channel?

Get the basics about distribution channels, distribution strategy, how they’ve changed in the digital age and how you should approach them.
Sales, Sales Cloud, CRM

Sales Management

Sales CRM is now the standard in sales management software. See how it can help your business drive sales.
Sales
 

Marketing

What is Lead Generation?

Learn about strategies and techniques to get the most out of lead generation and increase future sales.
B2B Marketing Automation, Marketing Cloud, Marketing

What is Marketing Automation

We explain exactly what marketing automation is and what the benefits are for you business?
B2B Marketing Automation, Marketing Cloud, Marketing
 

Tech

 

CRM

CRM Guide: How to choose the best CRM solution

In our CRM buyer's guide, we take you through the necessary steps you must take in order to choose the best CRM software for your business.
Sales, Sales Cloud, CRM

CRM Systems

Learn more about what a CRM system is and how you can deploy CRM to help you business grow and succeed.
Sales, Sales Cloud, CRM

Mobile CRM

The world's going mobile. Is your sale team ready? Find out why Mobile CRM matters.
Sales, Sales Cloud, CRM
 

Small business

CRM for Startups

CRM isn't just for large enterprises. It can be an ideal fit for small businesses looking to grow faster.
CRM, Small Business
 

Customer service