5 Key Behavioural Elements that Build Successful Data Cultures
While many organisations are investing a lot into becoming more data-driven, there is a gap between ambition and reality. Organisations can bridge that gap by considering five key behavioural elements.
Is Your Data AI-Ready?
While some of the most impactful AI tools for businesses are still being developed, your business can take these key steps now to get your data house in order.
This New Data Glossary Will Demystify Data for You and Your Teams
There’s a lot to know about data, especially with the emergence of generative AI. This glossary of key terms will help everyone in your company understand the power of real-time, actionable data.
Automate Your Customer Data and Help Your Commerce Business Grow
Commerce organisations rely on huge amounts of data. The only way to maintain sustainable growth is through automation.
Get Insights Faster With Winter ’23 CRM Analytics Release
We’ve completely redesigned CRM Analytics Home to give you one central place for creating, finding, and sharing Dashboards, Lightning Reports, and all your CRM Analytics assets.
These 4 Marketing Trends Are Reshaping How We Connect With Customers
These marketing trends show how marketers’ use of customer data is changing. Find out the latest trends in our State of Marketing report.
No One Understands Your Charts — Here’s How To Change That
Build charts that are easy to understand. Here are 5 simple tips to make effective data charts.
3 Ways to Elevate Your Financial Services Customer Experience
Customers want better experiences from their financial service providers. Here’s what they’re thinking — and how to improve.
Consumers Are Budget Conscious This Shopping Season — Use Data To Turn Browsing Into Buying
Here’s how to use data to drive engagement and loyalty in a tough economy.
What is Salesforce Genie?
Salesforce Genie is the real-time platform for customer magic. Read this article to find out what it does and how it works.