Thousands of Attendees Come Together at Dreamforce 2008 as Salesforce.com Defines Cloud Computing for the Enterprise
Salesforce.com and Facebook Create New Opportunities for Enterprise Applications to Serve
Facebook's 120 Million Users
Salesforce.com Announces Force.com for Amazon Web Services
Salesforce.com Redefines CRM Through the Power of Cloud Computing. Again.
SAN FRANCISCO - November 3, 2008 - Salesforce.com [NYSE:
CRM], the enterprise cloud computing company, today kicked off its sixth annual Dreamforce
Conference at Moscone Center in San Francisco. With thousands of people in attendance, Dreamforce
brings together the global salesforce.com community of customers, partners, developers, industry
luminaries and employees to share best practices and propel the cloud computing industry forward.
"The excitement surrounding Dreamforce 2008 signals something big - The End of Software,"
said Marc Benioff, chairman and CEO of salesforce.com. "Dreamforce gives customers, partners and
the rest of our community the opportunity to meet, share their successes, and collectively set the
agenda for enterprise cloud computing."
Salesforce.com made several significant new technology, partnership and product announcements
at Dreamforce 2008.
Force.com Sites - Bringing the Power of Force.com to Every Web
Application and Web Site
Salesforce.com today unveiled Force.com Sites, a new capability of the Force.com platform
that will allow customers to run their Web sites in salesforce.com's cloud. Force.com Sites will
give customers the power to publish Force.com data and applications to any Web site, extending
their reach to new users on intranets, external Web sites, and online communities. Like all
salesforce.com services, Force.com Sites runs entirely in the cloud without the cost and complexity
of traditional software. Force.com Sites is now available in developer preview at
http://developer.force.com.
Force.com for Facebook: Where Social Meets the Enterprise
Salesforce.com and Facebook, the world's largest online social community, today introduced a
new suite of tools to marry next-generation business productivity applications to the interpersonal
power of social networks. The new offering - Force.com for Facebook - is designed to foster a
global development community for Facebook's 120 million users and salesforce.com's 100,000
developers. The move makes Facebook an 'enterprise-friendly' platform for global enterprises and
individual entrepreneurs worldwide and puts salesforce.com at the forefront of business
applications for social computing.
Force.com for Amazon Web Services: New Tools to Better Enable
Developer Success
Salesforce.com today announced a new offering, Force.com for Amazon Web Services, to extend
the power of cloud computing to even more enterprises. With Force.com for Amazon Web Services
(AWS), enterprises, ISVs and developers can build powerful new business applications and run them
entirely in the cloud, leveraging both the database, logic and user interface features of Force.com
and the storage and compute capabilities of Amazon S3 and Amazon EC2 services. Through Force.com
for AWS, developers can access these services from within the Force.com platform to build
applications that seamlessly span both clouds. The capabilities made possible through
Force.com for AWS will accelerate the creation and adoption of new kinds of applications in the
enterprise that take full advantage of cloud computing.
Salesforce CRM: More Innovation, Delivering More Success
Salesforce.com today redefined CRM with Salesforce CRM's powerful cloud computing approach.
Currently, Salesforce CRM is helping more than 47,700 enterprises and 1.1 million subscribers
better serve their customers without any of the cost, risk or complexity of traditional, on-premise
software. With more than 50 new features, Salesforce CRM Winter '09 enables companies of all sizes
to manage their customer interactions across sales, marketing, and customer service. Customers have
embraced these new technologies and are receiving extended value and new levels of success from
their CRM deployments. Built on the Force.com platform, Salesforce CRM is the fastest, most
flexible CRM service on the market today.
About Salesforce.com
Salesforce.com is the enterprise cloud computing company. The company's portfolio of Salesforce CRM applications, available at http://www.salesforce.com/products/, has revolutionized the ways that companies collaborate and communicate with their customers across sales, marketing and service. The company’s Force.com platform (http://www.salesforce.com/platform/) helps customers, partners and developers to quickly build powerful business applications to run every part of the enterprise in the cloud. Based on salesforce.com’s real-time, multitenant architecture, Salesforce CRM and Force.com offer the fastest path to customer success with cloud computing.
As of October 31, 2009, salesforce.com manages customer information for approximately 67,900 customers including Allianz Commercial, Dell, Dow Jones Newswires, Japan Post, Kaiser Permanente, KONE, and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM". For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.
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