Dell and Salesforce.com Launch Cloud Computing Offerings for SMBs

Round Rock, Texas – October 12, 2009 – Dell (NASDAQ: DELL) and salesforce.com (NYSE: CRM), the enterprise cloud computing company, today announced the availability of new certified Dell-salesforce.com solutions, joint offerings for small and medium businesses (SMBs), that deliver customer relationship management (CRM) applications via the cloud.

These solutions will allow small and medium businesses in the United States to manage their people and processes more efficiently by deploying CRM across their businesses. The joint offerings require no incremental hardware or software to install or maintain, and customers will be able to manage all their customer information, activities, and conversations, with subscription based pricing starting from $9 per user per month. SMBs can get started today at http://www.dell.com/crm.

“Dell and salesforce.com are providing customers with an integrated and proven solution that we have been testing extensively in our own organizations,” said Steve Felice, president of Dell's global small and medium-sized business operations. “Today, salesforce.com runs its datacenters and PCs on Dell equipment and Dell has integrated Salesforce CRM with our on-premise applications using Dell’s PowerEdge servers and Dell Integration Services,” he added.

"Our work with Dell opens up a whole new world for small and mid-sized businesses, empowering them to harness the power of cloud computing without the cost and complexity of managing infrastructure,” said George Hu, executive vice president, marketing and alliances, salesforce.com. “Working with Dell will help accelerate the adoption of cloud computing by SMBs worldwide.”

According to technology analyst firm Gartner, SaaS-based software models will represent the area of growth for applications over the next five years for midsize businesses, anticipating a compound annual growth rate of 29.1% through 2013.* The certified Dell-salesforce.com solution addresses critical integration issues between applications, thereby reducing IT costs for SMBs.

For growing businesses with more complex IT environments, the Dell – salesforce.com solutions also offer the expertise of Dell Integration Services, which provide fixed low cost, quick migration and integration for businesses with the industry’s leading cloud computing CRM application.

This out-of-the-box integration solution for SMBs was born and road-tested by Dell’s SMB team within the company, and helps SMBs easily and painlessly integrate cloud technology into their IT environments without disrupting their business processes.

SMB Success in the Cloud with Dell and Salesforce.com - How it Works
Joint Dell and salesforce.com sales teams will introduce these solutions to existing and prospective small and medium customers, with salesforce.com providing the CRM solution and Dell providing integration and migration services, where needed.

The Dell–salesforce.com offerings include:

• Salesforce Contact Manager Edition – Contact Manager Edition works with any email application including Outlook and Gmail, and provides a cloud-based contact management application for 1-2 users to store contacts, track customers, run activity reports, manage tasks and meetings, and more. A free six month subscription to Contact Manager Edition (http://www.salesforce.com/contactmanager) is available as an exclusive to customers of Dell Vostro laptops and desktops.
• Salesforce Group Edition – Group Edition provides basic CRM for small groups up to 5 users. Group Edition features Salesforce for Google AdWords, includes all the Contact Manager features and also allows users to track sales opportunities, run sales reports and real-time dashboards.
• Salesforce Professional Edition – delivers a complete picture of your customer interactions. It includes everything in Group Edition plus no user limit, reports and analytics, custom dashboard, sales forecasting, mobile access, and much more.
• Salesforce Enterprise Edition – Enterprise Edition provides everything in Professional Edition, plus workflow and approvals, advanced security, territory management, offline access and more, so users can customize and integrate CRM for the specific needs of their company.

For growing businesses with more complex IT environments, the Dell – salesforce.com solutions also offer the expertise of Dell Integration Services, which provide fixed low cost, quick migration and integration for businesses. Dell Integration Services are available with Salesforce Enterprise Edition for IT staff that may lack the budget or expertise to integrate existing on-premise data from an Oracle, MySQL or homegrown database with cloud computing applications such as Salesforce CRM. Dell Integration Services include:

• Dell Integration Appliance – Tested and implemented internally by Dell’s SMB team on the company’s award winning PowerEdge servers, this out-of-the-box Salesforce CRM integrated solution provides data cleansing and migration tools, along with a library of prebuilt integration templates for connecting many commercial software-as-a-service products.
• Virtual Integration Appliance – Enables users to deploy integration appliance functionality on any hardware in their virtualized environment.
• Cloud Integration Service – Ideal for integrating Salesforce CRM with additional cloud computing applications.

Organizations interested in these solutions can visit http://www.Dell.com/crm. The site also has more information about Salesforce CRM and Dell Integration Services along with a free trial subscription of Salesforce CRM for Dell SMB customers.

*Source: Gartner Inc., 1 May 2009, Dataquest Insight: Top 10 Practices for Selling to SMBs in Any Economy

About Dell

As the visionary outcome of a true entrepreneur, Dell (NASDAQ: DELL) is committed to helping small and medium businesses solve their technology challenges, ease business pain points and draw greater value from IT. With ProManage-Managed Services, Optiplex desktops, Latitude laptops, the designed-for-small business Vostro line, energy-efficient PowerEdge servers and Small and Medium Business Solutions Center, Dell is here to support entrepreneurs every step of the way.