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Salesforce + Slack — a Match Made in Heaven

Salesforce and Slack is a Match Made in Heaven

No matter how you measure it, Salesforce + Slack is good for business. Find out how you can take a step into the future of work.

The world of work has had a few disruptive years. As the dust settles, the view from our desks is a little different. Many of us are working from new locations and some may not even return to a traditional office. Our research shows that most people want a hybrid working arrangement that allows them to choose between their office and home. Businesses need to make sure they’re ready to adapt.

17% of employees would prefer to work from the office full time, 63% want flexibility in where they work, 20% want to work remotely full time.

Source: The State of CRM: A spotlight on Asia Pacific

This change in the way we work produces many challenges. More than half of ASEAN executives believe that the move to hybrid working makes it difficult to maintain good customer experience

This is where Slack comes in. By integrating Slack with your Customer 360 solutions, you create a digital HQ that brings your teams together. Slack lets you connect with your customers, optimise your operations, and provide personalised experiences. All of this happens on one easy-to-use platform. 

When work flows, customer success grows.

Sales Cloud + Slack speeds up selling

No matter how you look at it, Salesforce + Slack is good for business. Whether you’re measuring your return on investment, how many deals your team is closing, or a reduction in recruitment time, Salesforce + Slack gives your business a boost.

Slack provides a 296% return on investment for sales teams, 39% reduction in onboarding costs for new team members, and sees an average 13% increase in deals closed.

Source: The Total Economic Impact of Slack for Service Teams

Not doing so risks impacting the bottom line. Salesforce’s research shows that 78% of customers around the world are influenced by a company’s environmental practices. Two-thirds (66%) have ceased buying from companies whose values didn’t align with their own.

Marketing Cloud + Slack makes marketing magic

Your marketing teams are already working hard, but what if you could execute more campaigns every year and get them done faster? That could be achieved with Salesforce + Slack. 

The speed of collaboration on Slack means that you can do away with slow, inefficient emails and get your teams together in dedicated channels to work on the next big campaign.

90% of marketers said Slack helped share information faster, deliver 8% more campaigns, and have 13% faster campaign execution
90% of marketers agree that Slack helps them share information faster, produces 8% more campaigns every year, and achieves 13% faster campaign execution.

Source: The Slack handbook for marketing teams

Satisfy customers with Service Cloud + Slack

Your service team is an important part of your business. With the right tools, you can turn your loyal customers into fierce brand advocates. By speeding up service, you can make your customers and your teams happier. 

With Salesforce + Slack, your service teams can have a direct and significant impact on your bottom line, too.

Service teams using Slack improve revenue by an average of $967,300, and see a 11% boost in customer satisfaction while reducing ticket handling time by 10.7%
Service teams using Slack see an average increased revenue of US$967,300 due to improved customer satisfaction, an average 11% boost in customer satisfaction, and reduced ticket handling time by 10.7%. 

Source: The Total Economic Impact of Slack for Service Teams

With Salesforce + Slack, you can communicate and collaborate with teammates, stakeholders, partners, and customers, anytime and anywhere, while building greater transparency into your projects. This is how the future works.

Learn more about how Salesforce + Slack can help you empower your teams and build your Digital HQ. 

Download the guide now.

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