Have we over-pivoted to CX, at the expense of EX?

IN VIDEOS

Time to watch: 30 minutes

 

Executive Conversations

Tiffani Bova, Global Growth and Innovation Evangelist Salesforce talks about the critical need for better employee experience to accelerate growth, and why it's everybody's job to ensure that happens, rallying around one common metric.

Some of the biggest challenges for business leaders globally have been around strategizing to keep customers engaged, at the same time, keeping employees motivated and productive.

In this Salesforce Executive Conversation, Tiffani Bova, Global Growth and Innovation Evangelist talks about customer experience, or CX, as one of the key drivers of growth. She also reinforces the importance of employee experience – EX, working symbiotically with CX to accelerate that growth.

She explains why it’s everybody's job to ensure EX gets equal attention, rallying around a common metric; also how something as simple as a suggestion box can instil a sense of ownership for employees.

Let’s start our own conversation!

Keep watching Salesforce Executive Conversations at sfdc.co/conversations 
 
 

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