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See how every social interaction informs the customer experience with your brand.
Analyze conversations from nearly any source to see what your industry and fans are saying.
- Gain relevant feedback across your marketing, service, and sales campaigns with reporting tied to your social accounts from the office or on our mobile app
- Drill down to the post level and monitor customer comments. Listen for mentions of your brand across networks — and use these insights to drive your marketing strategies
- Monitor audience discussions using machine-learning sentiment analysis and image recognition to extract meaningful insights. Then, take action without switching to a different platform
Respond to social posts, manage your community, and provide customer support.
- Deploy a single platform for all social media engagement across every department in your company. Securely manage access and roles with user and team workspaces
- Route social posts to your CRM platform to complete the picture of your customer across social, email, and other digital channels
- Open and monitor service cases based on interactions and feedback on social
Create and approve content for multiple social networks and accounts — from desktop or mobile.
- Draft, share, schedule, review, and approve content. Access stock photos, trending topics, and more. When you’re away from your desk, stay connected with the mobile app
- Intelligent reporting gives you a real-time snapshot on content, channel, and creative performance. Improve campaigns with a central view of all your social marketing
- Boost high-performing social posts with built-in social advertising. Reach new customers and markets
“When you’re able to show someone that you’re truly listening, not just responding to a couple key words, but that you truly understand what they’re asking about, it’s extremely rewarding for that individual to know that we heard it and that we provided a real response.”