Stat Library

58% of marketers say generative AI is transforming how they analyze perfomance.

71% of marketers say generative AI will eliminate busy work.

71% of marketers say generative AI will allow them to focus on more strategic work.

Marketers estimate generative AI will save them an average of five hours per week.

31% of marketers say accuracy and quality are top concerns about using generative AI.

67% of marketers say their company’s data is not properly set up for generative AI.

63% of marketers say trusted customer data is important for using generative AI successfully.

66% of marketers say human oversight is needed to successfully use generative AI in their role.

44% of technologists believe sustainable software development is necessary.

31% of technologists say sustainable software is not discussed openly at their company.

75% of technologists want to develop software apps that do less environmental harm.

74% of technologists say automation and AI help companies develop software more sustainably.