Stat Library

12% of government employees have already experimented with generative AI, like ChatGPT and DALL-E, for work.

55% of government workers feel their security policies keep up with new tools and technologies.

38% of media and entertainment companies have a fully defined and implemented Web3 strategy.

65% of media and entertainment companies partner with influencers.

73% of media and entertainment companies have added a new revenue stream within the past 12 months.

64% of media and entertainment professionals expect flat or lowered ad revenues over the next 18 months.

69% of media and entertainment industry leaders say a single view of customer data is critical, but only 11% say they have one.

99% of media and entertainment companies are investing in operational efficiency.

Advertisers’ plans for media spend over next 18 months:

• 15% increase
• 25% maintain
• 39% decrease
• 21% don’t know

Improved customer satisfaction is the top priority for media and entertainment companies.

Media and entertainment companies report 17% annual customer churn rates on average.

Increased competition is the top challenge for media and entertainment companies.