Stat Library

73% of media and entertainment companies have added a new revenue stream within the past 12 months.

64% of media and entertainment professionals expect flat or lowered ad revenues over the next 18 months.

69% of media and entertainment industry leaders say a single view of customer data is critical, but only 11% say they have one.

99% of media and entertainment companies are investing in operational efficiency.

Advertisers’ plans for media spend over next 18 months:

• 15% increase
• 25% maintain
• 39% decrease
• 21% don’t know

Improved customer satisfaction is the top priority for media and entertainment companies.

Media and entertainment companies report 17% annual customer churn rates on average.

Increased competition is the top challenge for media and entertainment companies.

53% of nonprofit employees say their nonprofit has strong relationships with donors.

Only 52% of nonprofit employees say their nonprofit has strong relationships with the media.

54% of nonprofit employees say strategic decisions are made slowly at their organization.

74% of nonprofit employees say digital transformation is essential.