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				Gen Z shoppers are 2.7x as likely as baby boomers to want product recommendations from AI agents (63% vs 23%).			
			
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				Gen Z shoppers are 10x more likely than baby boomers to frequently use AI to discover new products (20% vs. 2%)			
			
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				54% of Gen Z shoppers have used AI to discover new products			
			
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				Top Retail Industry Opportunities
			- Leverage AI
- Implement unified commerce
- Increase e-commerce sales
- Improve customer service
- Increase store associate productivity
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				Top 5 Agent Use Cases in Retail
			- Customer service
- Merchant assistance
- Marketing
- Employee training
- Inventory management
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				86% of retailers have unified commerce initiatives underway, but only 15% have fully realized their value			
			
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				New store associates spend 26 hours on technology training in their first month			
			
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				On average, store associates log into 16 different systems in their daily work — up from 12 in 2023			
			
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				81% of retailers say inefficient processes & technology drain store associate productivity			
			
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				Store associates spend just 28% of their time on checkout duties			
			
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				Retailers view leveraging AI as their #1 opportunity.			
			
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				Top Retail Industry Challenges
			- Increased competition
- Inflation and high costs
- Rising customer acquisition costs
- Changing consumer behavior
- Costs of returns
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