SAN FRANCISCO—July 9, 2020—Salesforce [NYSE: CRM], the global leader in CRM, today announced that Salesforce has been positioned by Gartner, Inc. as a Leader in its 2020 Magic Quadrant for Multiexperience Development Platforms.
“In a world that is more connected than ever, people expect a seamless experience across all of their devices, from anywhere,” said Sarah Franklin, EVP & GM of Platform, Trailhead, & Developers at Salesforce. “The Salesforce Customer 360 Platform empowers companies to deliver digital, connected, intelligent experiences for customers and employees in the all digital, work-from-anywhere world.”
Gartner states, “Great companies don’t just build apps, they build experiences. To do this, they will increasingly need a multiexperience development platform (MXDP), which will enable them to deliver, efficiently and rapidly, distinctive user experiences (UXs) that span multiple devices, digital touchpoints and interaction modalities”.
Salesforce Customer 360 Platform
The Salesforce Customer 360 Platform is the world’s most trusted cloud platform for building enterprise apps—enabling companies to be more engaged with their customers, and employees to be more productive. Salesforce Platform empowers business users and developers with low code builders, pro-code tools, and enterprise services to create multi-experience apps for mobile, web, and conversational interfaces. Providing customers with powerful development tools continues to be a strategic priority for Salesforce in our goal of delivering a rich customer experience. For more information visit: https://www.salesforce.com/products/platform/overview/
- A complimentary copy of the 2020 Gartner Magic Quadrant for Multiexperience Development Platforms is available for download here.
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Gartner Magic Quadrant for Multiexperience Development Platforms, Jason Wong, Adrian Leow, Arun Batchu, 07 July 2020.
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