Salesforce, the #1 AI CRM, today announced it has signed a definitive agreement to acquire m3ter, a leading metering and rating platform purpose-built for consumption-based monetization. The acquisition will bring high-volume mediation, metering and rating capabilities natively to Agentforce Revenue Management, enabling enterprises to launch, track, scale, and bill with the flexible usage and outcome-based pricing models needed for the AI era.
“Every company is looking for more flexibility in how they monetize their products, especially as AI shifts the landscape from traditional subscriptions to consumption-based models,” said Meredith Schmidt, EVP & GM, Agentforce Revenue Management, Salesforce. “With m3ter, Salesforce will offer native consumption billing alongside our existing models, giving our customers more choice in how they grow their revenue without ever leaving the Salesforce platform.”
m3ter’s platform is designed for near real-time performance at enterprise scale, allowing customers to seamlessly ingest product usage data, dynamically configure consumption-based billing scenarios, and automate monetization data flows across CRM, ERP, and quote-to-cash systems.
“We founded m3ter to solve the hardest problems in usage-based pricing, drawing on over a decade of experience building cloud-based backend services,” said Griffin Parry, Founder and CEO of m3ter. “Joining Salesforce allows us to bring our high-scale mediation and rating capabilities to the world’s largest enterprise install base, helping every Salesforce customer unlock modern, AI-driven pricing models.”
The transaction is expected to close in the second quarter of Salesforce’s fiscal year 2027, subject to customary closing conditions.
