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Salesforce Launches Unlimited Edition+, a Comprehensive Suite for Data, AI, and CRM, with Streamlined Pricing and Packaging

New product bundles from Salesforce deliver greater customer value across sales, service, and industries, all powered by the Einstein 1 Platform, helping businesses connect data, build AI-powered apps, and deliver entirely new CRM experiences

Sales Cloud Unlimited+ and Service Cloud Unlimited+ provide the best of Salesforce technology in a single package so customers can consolidate their tech stacks, reduce costs, and accelerate growth 

Unlimited+ for Industries helps financial services, healthcare, and manufacturing customers realize faster time to value 


Today, Salesforce announced the general availability of Unlimited Edition+ (UE+), a simplified technology package for businesses looking to accelerate growth with AI, data, and CRM. UE+ provides organizations in every industry access to the best of Salesforce technology across Sales Cloud, Service Cloud, Einstein AI, Data Cloud, Slack, Tableau, and Industries in a single offering, helping them transform their business and deliver stronger customer experiences.

Why it matters: The era of AI is here, but companies are challenged by siloed data and disjointed tech stacks, which have created overwhelmingly complex and costly systems. These organizations are limited in their ability to effectively implement trusted AI due to a lack of access, harmonization, and connectivity across first- and third-party data. In fact, 60% of IT leaders say generative AI won’t integrate into their tech stack. 

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What’s new: Available today, UE+ simplifies buying and implementing Salesforce technology so organizations can scale fast. Salesforce customers are finding success with simplified purchasing, as nine of Salesforce’s top 10 deals in the third quarter of fiscal year ‘24 included six or more clouds.

  • UE+ for Sales and Service. Announced at Dreamforce, these packages provide the best of Salesforce for sales and service in a single offering.
    • Sales Cloud UE+ includes everything in the Sales Cloud Unlimited edition, plus Data Cloud, Generative AI, Enablement, Sales Planning, Maps, Revenue Intelligence, Slack, and Slack Sales Elevate.
      • An organization can increase sales efficiency, automate personalized communications, and prioritize the most important deals using built-in insights. Now, with data grounded in CRM and external sources, sellers can use data such as opportunity history, open cases, and recent decision-maker touchpoints to create the ideal customer experience.
    • Service Cloud UE+ includes everything in the Service Cloud Unlimited edition, plus Data Cloud, Generative AI, Service Cloud Voice, Digital Engagement, Feedback Management, Self-Service, Slack, and CRM Analytics.
      • A service leader can reduce costs and increase productivity by helping agents address incidents and resolve case volumes more quickly. With data-driven insights, leaders can give customers the ability to find the answers they need with generative AI-powered search quickly.
  • UE+ for Industries. New today, UE+ for Industries includes Unlimited+ for Sales and Service together with industry-specific data models and capabilities to help customers drive faster time to value within their sectors:
    • Financial Services Cloud UE+ for Sales and Financial Services Cloud UE+ for Service helps banks, asset management, and insurance agencies connect all of their customer data on one platform and embed AI to deliver personalized financial engagement, at scale.
      • An insurance carrier can use Financial Services Cloud UE+ to connect engagement data like emails, webinars, and educational content with third-party conference attendance, social media follows, and business performance data to understand what is motivating agents, helping drive more personalized relationships and grow revenue with Data Cloud and Einstein AI. 
    • Health Cloud UE+ for Service helps healthcare, pharmaceutical, and other medical organizations improve response times at their contact centers and offer digital healthcare services with built-in intelligence, real-time collaboration, and a 360-degree view of every patient, provider, and partner.
      • A hospital can use the bundle to quickly create a personalized, AI-powered support center to triage and speed up time to care with self-service tools like scheduling and connecting patients and members with care teams on their preferred channels.
    • Manufacturing Cloud UE+ for Sales brings together tools for manufacturing organizations to build their data foundation, embed AI capabilities across the sales cycle, and maximize productivity, empowering them to scale their commercial operations and grow revenues.
      • A manufacturer can now look across the entire book of business to see how companies are performing against negotiated sales agreements and then use AI-generated summaries to determine where to prioritize their time and resources.

Salesforce perspective: “Our customers are consistently evaluating and working to simplify their complicated technology portfolio and are looking to us to help them be more productive and efficient. These new bundles provide the best of Salesforce to help our customers across industries move faster, reduce complexity, and better compete with the latest technology as they navigate this new AI era.” — Bill Patterson, EVP of Corporate Strategy

These new bundles provide the best of Salesforce to help our customers across industries move faster, reduce complexity, and better compete with the latest technology as they navigate this new AI era.”

Bill Patterson, EVP of Corporate Strategy

More information:

  • Learn more about UE+ for Sales here
  • Learn more about UE+ for Service here
  • Learn more about UE+ for Financial Services here
  • Learn more about UE+ for Healthcare here
  • Learn more about UE+ for Manufacturing here
  • Nine of Salesforce’s top 10 deals in the third quarter of fiscal year ‘24 included six or more clouds. Learn more here
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