Power Through Disruption

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E-book image: The future of Utilities

Win and retain high-value customers with digital services

In a world of digital disruption and increased regulation, this presents considerable challenges for the sector. Retail brands need to pivot towards more customer-centric business models, and they need to do it fast. It’s by properly utilising the technologies driving disruption that they can win and retain high-value customers and regain some of their power.

At Salesforce, we know what the utility retail sector is already doing to build closer relationships with their customers. And this e-book will guide you through six key areas around where disruption is happening - from creating a next generation customer experience to leveraging data-driven insights.

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