How To Move To a Subscription Business Model
Subscription models nurture customer relationships over time and enjoy the growth that follows.
Pascal Yammine is senior vice president and general manager of Salesforce Revenue Cloud, leading its product direction, marketing, go-to-market, and operations. He has been at Salesforce for eleven years. Previously he held leadership roles in the media and communications industry, including running his own consulting firm and serving as chief information officer of a communication service provider. He specializes in transformation — creating a vision for the future, and executing at a global scale.
Subscription models nurture customer relationships over time and enjoy the growth that follows.
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