
Salesforce
Salesforce is the #1 AI CRM, bringing companies and customers together in the digital age. We're immersed in the world of customer relationship management, helping businesses unlock the full potential of their data and connect with their customers in more meaningful ways. Whether it’s using AI to improve service or streamlining sales processes, we're passionate about the tools and strategies that help our customers succeed in the digital age.
We teach our readers how to improve work outcomes and professional relationships. Our content explores the mindset shifts, organizational hurdles, and people behind business evolution. We also cover the tactics, ethics, products, and thought leadership that make growth a meaningful and positive experience.
When we're not typing away at our keyboard, we're likely exploring new places, indulging in our hobbies, or geeking out over the latest tech innovations. We’re also passionate about giving back, dedicating our time and resources to volunteer opportunities in our region for positive change.

Learn how collaboration between sales and service can contribute to better customer experiences and improve sales performance.
Here’s why financial institutions should capitalise on hyper-personalisation to elevate the customer experience and build customer loyalty.
Learn how Salesforce Customer 360 helps your teams come together, serve customers better, and grow your business.
Customers expect great experiences from brands. Here’s how brands can use data and technology to meet them.
Social selling is an important part of the overall sales and marketing mix. Here’s how salespeople can succeed with social selling.
Pardot enables sales and marketing alignment to help small businesses find and keep more customers. Read on to learn how.
Working from home? Remember to check in on yourself! Get tips on staying connected, managing tasks, keeping your motivation up, and more.
Learn how low-code app development platforms are the way forward to build enterprise mobile apps and support digital transformation.
High-performing sales teams commit to a people-first sales culture that prioritises collaboration over self interest. Learn more.