Salesforce Announces 2025 ASEAN Partner of the Year Award Winners, Celebrating Excellence in the Agentic Era

SINGAPORE, May 14, 2026 – Salesforce, the world’s #1 AI CRM,  today announced the winners of the 2025 ASEAN Partner of the Year Awards, honouring partners who are redefining the future of work by building Agentic Enterprises across ASEAN, delivering exceptional customer outcomes, driving innovation with Salesforce technologies, and contributing to ecosystem growth. 

“As we move through 2026, the conversation across ASEAN has shifted from AI’s potential to its real-world impact, and our partners are the architects of this shift towards becoming Agentic Enterprises,” said Pravar Gautam, Vice President – Alliances & Channel ASEAN, Salesforce. “This year’s winners have demonstrated exceptional expertise in navigating the unique complexities of the region’s digital landscape and a laser focus on delivering results.”

Since the launch of Agentforce in late 2024, Salesforce partners have been instrumental in helping organisations successfully navigate the opportunities and challenges of agentic AI. 

Appistoki was named the overall ASEAN Partner of the Year for the second year running, in recognition of its partner ecosystem participation and commitment to delivering transformative solutions that drive business outcomes for customers across the region. 

“Securing this win for the second consecutive year underscores our unwavering commitment to the Salesforce ecosystem. This achievement reflects Appistoki’s focus on localised innovation and consistent excellence, and serves as motivation for our teams as we continue to prioritise customer success and accelerate market growth”, said Abhijeet Kulkarni, Founder and CEO, Appistoki. 

This year, Salesforce announced its new Salesforce Partner Program by rewarding partners who ensure agents are secure, compliant, and built for verifiable outcomes. The company has radically simplified how it enables, recognises, and scales partner success with a revamped partner program launched in March 2026. 

This year, Salesforce will be collaborating with partners across the region to develop Centers of Excellence (CoEs) for data and AI innovation in Singapore. These CoEs are designed to combine partners’ hands-on solution and implementation expertise with Salesforce’s trusted, unified platform — helping ASEAN businesses accelerate their transformation into Agentic Enterprises . The first such CoE in ASEAN was launched in collaboration with FPT Software in Vietnam last month. In Singapore, Accenture, PwC Singapore and Huron will launch data and AI CoEs this year.

2025 ASEAN Partner of the Year Award Winners

The following partners were recognised at the 2025 ASEAN Partner Awards yesterday for their exceptional contributions over the past year: 

Award Category: ASEAN Partner of the Year

• Winner: Appistoki

Award Category: ASEAN Country Excellence Partner of the Year

• Singapore: Accenture (ACN)
• Thailand: M-Intelligence
• Malaysia: APD
• Philippines: Appistoki
• Vietnam: Gimasys
• Indonesia: Metrodata

Award Category: ASEAN Reseller of the Year

• Winner: NCS

Award Category: ASEAN Customer Success Partner of the Year

• Winner: Deloitte

Award Category: ASEAN Agentforce Partner of the Year

• Winner: PwC South East Asia Consulting

Award Category: ASEAN Rising Star Partner of the Year

• Winner: Valuehub