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The State of CRM: A spotlight on Asia Pacific

New research shows how organisations are meeting the future of work with the next generation of Customer Relationship Management (CRM).

What do nearly 800 executives and 1500 employees around the world have to say about the strategic role of CRM technology?

Download The State of CRM research by Forrester Consulting for a special spotlight on the Asia Pacific region, and unlock all the global insights and trends.

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Key Insights from The State Of CRM In Asia Pacific

To meet the future of work and ever-evolving customer expectations, leading organisations are tapping into a new generation of CRM use and strategy—connecting data across all departments to automate processes, drive personalisation, and support anytime, anywhere productivity.
The State Of CRM in Asia Pacific
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