Dreamforce 2026 Media Resources
The latest news, key announcements, and stories updated now and throughout the event
For media and press inquiries, contact pr@salesforce.com.
08/26/26
Salesforce and Anthropic announce Claudeforce
The #1 AI meets the #1 CRM
Full Dreamforce news lineup
Customer momentum
Live Nation
With Agentforce, Live Nation embedded AI directly into the workflows and experiences employees and fans already use. Venue Agent provides accurate answers to fan FAQs across 120 venue websites, with the potential to automate more than 300,000 fan inquiries annually.
Formula 1
“One reason working with Salesforce has been so powerful is that we’ve been able to better understand who fans are. We can connect those behavioral touchpoints and reach out to them when they’re most open to communication.”
SaaStr
Agentforce’s personalized approach produces a 72% open rate and more than 10% response rate — the highest across all of SaaStr’s other AI tools … Deals started closing from contacts that had received no follow-up for six months — including an additional $2.7 million in closed revenue and $3.5 million in pipeline.
Multimedia
Latest research
Dreamforce 2026 fast facts
years of Dreamforce — the largest and most trusted technology event in the world
attending in-person
viewers online on Salesforce+
countries represented
customer stories in Agentforce City — up from 17 last year
expected to be raised through Dreamfest
local jobs created
generated revenue for the city of San Francisco
