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Salesforce Announces Dreamforce 2015, The Largest Software Conference on Earth

More than 150,000 people expected to register to attend and 10 million expected to join online World’s largest cloud ecosystem to gather in the Dreamf

More than 150,000 people expected to register to attend and 10 million expected to join online

World’s largest cloud ecosystem to gather in the Dreamforce Cloud Expos, showcasing thousands of live solutions from more than 400 cloud partners

Tech leaders Microsoft CEO Satya Nadella and Uber CEO Travis Kalanick to keynote

Salesforce Foundation activates largest book drive in history, collecting more than one million books for students K-12

Benefit Concert at Dreamfest expected to raise $10 million for UCSF Benioff Children’s Hospitals with special performances by Foo Fighters, The Killers and Gary Clark Jr.

New Dreamforce Women’s Leadership Summit to feature YouTube CEO Susan Wojcicki, The Honest Company Founder Jessica Alba, Oscar-winning actress Patricia Arquette and more

SAN FRANCISCO–September 8, 2015–Salesforce (NYSE: CRM), the Customer Success Platform and world’s #1 CRM company, today announced Dreamforce 2015, the largest software conference on Earth. Salesforce’s 13th annual Dreamforce event is expected to attract more than 150,000 people to register to attend and more than 10 million to join online. Dreamforce will take place September 15-18, 2015, throughout Moscone Center and eight surrounding hotels in downtown San Francisco. Register now for the free Expo+ pass at

"At Dreamforce this year, we’ll show you how we can help make your customers love you," said Marc Benioff, chairman and CEO, Salesforce. "We’ll also hold the largest book drive in history, focus on women’s leadership, host an amazing benefit concert to raise money for children’s health and more. Get ready for a new kind of customer success and don’t forget to bring a book.”

Dreamforce 2015: The Largest Software Conference on Earth
The 13th annual Dreamforce is a global event, with attendees from 78 countries around the world flocking to San Francisco to experience four high-energy days of innovation, education, fun and giving back. From this global stage, Salesforce will unveil the future of enterprise technology–exploring how cloud, social, mobile and data science technologies are transforming enterprise software. In addition, more than 1,600 customer-led sessions will showcase how companies of all sizes, from Fortune 500 enterprises to startups, are creating deeper relationships with their customers.

Event highlights include:

? Keynotes from Tech Leaders: Microsoft CEO Satya Nadella and Uber CEO Travis Kalanick will share their insights on the future of the technology industry.
? Women’s Leadership Summit: Dreamforce will host its first ever summit on women’s leadership with keynotes from some of today’s most powerful and influential women across technology, business, and more, including YouTube CEO Susan Wojcicki, New York Times-bestselling author and The Honest Company Founder Jessica Alba, Oscar-winning actress Patricia Arquette, Taskrabbit CEO Leah Busque, Executive Director of Equal Rights Advocates Noreen A. Farrell, Eventbrite Co-Founder and President Julia Hartz, Stitch Fix CEO and Founder Katrina Lake, CoderDojo CEO Mary Dunphy Moloney, and Victoria’s Secret supermodel and coder Lyndsey Scott.
? Keynote on the Art & Science of Mindfulness: Author and mindfulness teacher Jack Kornfield, actress, best selling author and creator of the MindUP™ program Goldie Hawn, fashion icon and philanthropist Donna Karan, psychologist, world-renowned epidemiologist and Skoll Global Threats Fund Chairman Larry Brilliant, author and meditation teacher Dr. Tara Brach, Google pioneer, philanthropist and New York Times bestselling author Meng Tan, and Cisco Strategic Advisor Padmasree Warrior will speak at a special session on the art of mindfulness.
? Innovation Speakers: Leaders and luminaries across disciplines from professional sports to precision medicine, and philanthropy to the environment will take the stage to inspire attendees. Speakers include: three-time World-Series Champions San Francisco Giants CEO Larry Baer, 2015 NBA Champions Golden State Warriors President and COO Rick Welts, Breyer Capital Founder/CEO Jim Breyer, Author and Co-founder of the MIT Initiative on the Digital Economy Andrew McAfee, Stripe President and Co-Founder John Collison, Planet Labs CEO Will Marshall, marine biologist Dr. Douglas McCauley, philanthropist Wendy Schmidt, The Ocean Cleanup CEO Boyan Slat, Hampton Creek CEO Joshua Tetrick, and retail icon and zTailors Founder and CEO George Zimmer, along with bestselling authors Tom Davenport and LRN CEO Dov Seidman.
? Startup Summit: Created exclusively for startups, the Startup Summit is a special 2-day conference held in parallel with Dreamforce to engage and inspire the next generation of entrepreneurs. Keynote speakers include NastyGal Founder & Executive Chairman Sophia Amoruso, actor and philanthropist Adrian Grenier, Box CEO Aaron Levie, and Pro Football Hall of Famer Steve Young.
? More than 1,600 Breakout Sessions: More than 1,600 breakout sessions, including hands-on training, success clinics and more will be led by Salesforce customers, partners, employees and developers. Attendees will have the opportunity to dive into the latest product innovations, hear best practices from experts across industries and join sessions tailored to every business size and role.
? Expanded Cloud Expos: The Dreamforce Cloud Expos will showcase the industry’s largest cloud ecosystem, featuring more than 400 partners demonstrating thousands of live solutions, including many of today’s most cutting-edge enterprise technologies. The Customer Success Showcase will highlight how six marquee customers are modernizing customer engagement in their industries, and the Product Showcase will illustrate how customers are using Salesforce to connect with customers in entirely new ways.
? Developer Programming: More than 25,000 attendees are expected to converge in the Dreamforce Dev Zone, which will feature more than 200 developer-focused breakout sessions, and a developer keynote.
? Dreamfest: The Salesforce Foundation will be presenting the sixth annual Concert for UCSF Benioff Children’s Hospitals with a music festival at Pier 70. This event is expected to raise $10 million for UCSF Benioff Children’s Hospitals and will feature special performances by Foo Fighters, The Killers and Gary Clark Jr.
? Dreamboat: The Dreamboat, the modern luxury Celebrity Infinity cruise ship, provides a new, upscale housing option for 1,100 Dreamforce attendees when hotel space is at a premium in San Francisco. Celebrity Infinity is operated by premium cruise brand Celebrity Cruises.

#DFGives 2015: Dreamforce Attendees Come Together to Give Back
At Salesforce, giving back is integrated into everything the company does, including Dreamforce, with #DFGives. This year, Salesforce will once again integrate giving back into the Dreamforce experience with each day focused on a cause—veterans, education, girls in technology, and the environment. In addition, Dreamforce is now the largest nonprofit tech event with more than 120 breakout sessions and 8,000 attendees from nonprofits around the world.

At Dreamforce, attendees will be encouraged to:

? Bring a book for students K-12: Dreamforce attendees are encouraged to bring a book and participate in the world’s largest book drive—collecting more than 1,000,000 books for students K-12 in the Bay Area and beyond. And for attendees or other community members that would like to donate online, they can go to to get involved. In addition, attendees can fill tote bags for Too Small to Fail’s “Talking is Teaching: Talk, Read, Sing” campaign, which helps bring critical early learning resources to parents and caregivers or join Playworks, an organization committed to using the power of play to bring out the best in every kid, for recess in the Dreampark each day.
? Back our nation’s veterans as they re-enter the workforce: As part of VetForce’s ongoing mission to help veterans transition back into civilian life with job training, certification and placement, this year’s Dreamforce will create an integrated experience to connect veterans and potential employers. Activities will include multiple sessions for vets, resume reviews, mentoring opportunities, and networking events. Attendees can learn more about amazing programs available to vets through a panel with VSO (Veterans Service Organization) and companies hiring veterans. Dreamforce attendees are also encouraged to volunteer on site by filling bags for Project Night Night, which will provide books, blankets and childhood essentials to homeless children and to underserved children of veterans.
? Encourage all kids, especially girls, to learn to code: Coding organizations Black Girls CODE,, CoderDojo, Girls Who Code, Mission Bit and Technovation will be on the Dreamforce campus hosting coding workshops for 60 local students each day. Also, in conjunction with the Women’s Leadership Summit at Dreamforce, attendees are encouraged to drop by the school house in the Dreampark to learn how they can help the next generation of female technologists learn how to code.
? Learn how to give back to the environment: Join a special Dreamforce session on the health of our oceans, with inspirational environmental leaders Dr. Douglas McCauley, Wendy Schmidt and The Ocean Cleanup CEO Boyan Slat. In addition, attendees can help make Dreamforce the most sustainable yet by volunteering on site and taking personal action to conserve resources and reduce waste while in San Francisco and at home.

Additional Information
? Register for Dreamforce, including the free Expo+ pass:
? View four channels of content, including keynotes, sessions and interviews LIVE from Dreamforce at
? Buy tickets for the Benefit Concert:
? Register for the Startup Summit:
? Donate to the Dreamforce Book Drive:
? Like Salesforce on Facebook:
? Follow @Salesforce and @Dreamforce on Twitter

About Salesforce

Salesforce, the global CRM leader, empowers companies of every size and industry to digitally transform and create a 360° view of their customers. For more information about Salesforce (NYSE: CRM), visit:

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit, or call 1-800-NO-SOFTWARE.


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