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Customer relationship management (CRM) is all about managing the relationships you have with your customers. CRM combines business processes, people, and technology to achieve this single goal: getting and keeping customers. It's an overall strategy to help you learn more about their behavior so you can develop stronger, lasting relationships that will benefit both of you. It’s very hard to run a successful business without a strong focus on CRM, as well as adding elements of social media and making the transition to a social enterprise to connect with customers in new ways.
Successful CRM involves many different areas of your company, starting with sales and extending to other customer-facing areas like marketing and customer service. Salesforce.com offers a technology solution for all those areas… and more. With Salesforce and our Force.com cloud computing platform, you can mind your customers and your budget at the same time. Get up and running in 30 days with the world’s most proven CRM solution. Get started with a free trial of Salesforce.
CRM solutions help ensure that your sales, marketing, and support efforts are all working toward a common goal, so you can take your business success to a whole new level. Streamline and automate business processes, give everyone in your company a complete view of the customer, provide deeper analysis and insight into critical sales and customer metrics, and keep everyone focused on getting new customers while keeping the ones you already have happy.
Cloud computing has the IT world abuzz. But what exactly is it? Traditional client/server CRM software is a dying breed. The CRM software market has shifted from an ownership to a rental model, freeing businesses from the hassle and expense of software purchasing, deployment, and maintenance.
Cloud computing is another way to describe the much more compelling model of delivering business software over the Internet. With the Web, you can cut costs because you only pay to use the software instead of purchasing it. A multitenant platform with a single, common infrastructure and code base that is centrally maintained makes this model possible.

With the power of Sales Cloud, you can open more doors, close more deals, and grow faster. All without breaking a sweat.

Today’s customers expect customer service on their terms. From call-center software to self-service portals, our service solutions deliver more responsive, more intuitive, more flexible support. Support that anticipates customer needs.

Make the most of every customer interaction — creating personalized, cross-channel customer journeys that deliver exceptional brand experiences across email, mobile, social, Web, and more.

With Community Cloud, you can connect customers, partners, and employees directly to the information, apps, and experts they need to accomplish anything.

Now anyone can get the insight they need, fast. Analytics Cloud delivers direct access to answers for everyone.

From the foundational elements that you build on, to the tools and services that you build apps with, the Salesforce1 Platform gives you everything you need to build integrate, and manage — at lightning speed.

For the past 15 years, we’ve focused on one goal — creating a platform for customer success. Today, businesses of all sizes need a platform that allows them to go faster and scale like never before.


Small Business
1–99 Employees
Find out how this small business increased their leads by 400%.
Medium Business
100–999 Employees
Learn how DWR put every customer within reach of their associates.
Enterprise Business
1,000+ Employees
See how Salesforce helps Stanley Black & Decker build smarter tools.
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