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Salesforce Predicts Black Friday Will Be the Busiest Digital Shopping Day in U.S. History

Mobile will account for 60 percent of total traffic to retail sites across the globe this shopping seasonConsumers want more intelligent, personalized

Mobile will account for 60 percent of total traffic to retail sites across the globe this shopping season

Consumers want more intelligent, personalized services — 58 percent value personalized, in-store service and 60 percent value relevant product recommendations online

Two in five millennials use voice-enabled digital assistants to research merchandise before buying online


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Salesforce, the global CRM leader, empowers companies of every size and industry to digitally transform and create a 360° view of their customers. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.

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