Skip to Content
Skip to Footer

Awards and Recognition

Salesforce Named #1 CRM Provider for Sixth Consecutive Year

Salesforce increased its market share in 2018 by more percentage points than the rest of the top 15 CRM vendors combined

SAN FRANCISCO— May 7, 2019—Salesforce [NYSE: CRM], the global leader in CRM, today announced that for the sixth consecutive year it has been named the #1 CRM provider by International Data Corporation (IDC) in its latest Worldwide Semiannual Software Tracker. Salesforce grew its overall market share position and increased its revenue more than any other Customer Relationship Management (CRM) vendor. In fact, Salesforce increased its market share in 2018 by more percentage points than the rest of the top 15 CRM vendors combined.

“Companies of every size and industry are transforming how they operate in the digital age—and those transformations begin and end with the customer,” said Alex Dayon, president and chief strategy officer, Salesforce. “As the latest IDC Tracker shows, Salesforce’s relentless focus on delivering CRM innovation and customer success has fueled our growth worldwide, and solidified our leadership in the market that we pioneered 20 years ago.”

In addition to being the #1 CRM provider worldwide, Salesforce is also the #1 market share leader for CRM in North America, Western Europe and Asia-Pacific (including Japan).

Connect with Salesforce

Source: IDC, Worldwide Semiannual Software Tracker, April 2019. CRM market includes the following IDC-defined functional markets: Sales Force Productivity and Management, Marketing Campaign Management, Customer Service, Contact Center, Advertising, and Digital Commerce Applications.


About Salesforce

Salesforce, the global CRM leader, empowers companies of every size and industry to digitally transform and create a 360° view of their customers. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit https://www.salesforce.com, or call 1-800-NO-SOFTWARE.