Salesforce today announced that it has completed its acquisition of Slack Technologies, Inc., the trailblazing digital platform for the work anywhere world. The acquisition creates the new digital HQ – one where companies, employees, governments, and every stakeholder can create success from anywhere. 

Salesforce Chair and CEO Marc Benioff joined Salesforce President and COO Bret Taylor and Slack Founder and CEO Stewart Butterfield in a series of media appearances upon announcement of the news.

Benioff, Taylor and Butterfield emphasized that combining Slack with Salesforce Customer 360 will be transformative for customers and the industry. Slack is the hub where everyone can communicate, collaborate and take action on information from across Salesforce and all the other business apps, systems and partners with which they engage. Leveraging Slack, Salesforce Customer 360 will transform how people communicate, collaborate and take action on customer information inside Salesforce and beyond. 

During the pandemic, Salesforce became the digital lifeline for thousands of companies, and for many, Slack became their digital HQ. As the world reopens, Salesforce and Slack together are leading a historic shift to a digital-first world of work. 

Today’s news was covered by the San Francisco Chronicle, Business Insider, Bloomberg, Yahoo! Finance, and numerous other media outlets. Some highlights from today’s media appearances are below:

“Slack is incredible — it transforms the way we work. It’s our new headquarters. It’s where we’re all working.” Marc Benioff, Salesforce Chair and CEO, via CNBC’s Mad Money

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“This pandemic didn’t create new digital trends. It accelerated them, sometimes by a decade..It has really driven home for every single one of our customers that we need to digitize and we need to digitize quickly. Slack and Salesforce Customer 360 could not be more relevant.” – Bret Taylor, Salesforce President and COO, speaking to Yahoo! Finance

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“With Salesforce, IBM is able to deliver a single source of truth for all their customer data..and now it’s all within Slack. They can now collaborate, communicate and use incredible Slack features to deliver the next generation of their Salesforce experience.” Marc Benioff, Salesforce Chair and CEO, via CNBC’s Mad Money

“With Salesforce, IBM is able to deliver a single source of truth for all their customer data… and now it’s all within Slack. They can now collaborate, communicate and use incredible Slack features to deliver the next generation of their Salesforce experience.”

Marc Benioff, Salesforce Chair and CEO