This year, Salesforce’s Trailblazer Community turns 20. For two decades, this global crew of millions has powered the Salesforce ecosystem. They’ve built apps, customized agents, and brought Salesforce technology to life for businesses everywhere. And in doing so, they’ve shaped Salesforce products, supercharged careers, and driven real economic growth around the world.
Why it matters: Twenty years ago, Salesforce sparked an entirely new ecosystem made up of the people who build, customize, and govern Salesforce technology for other companies. At the time, SaaS technology was still in its infancy, and these administrators and developers came together to learn new skills, share best practices, and support each other in their career journey. Now, with AI, it’s happening again. AI and agents are changing the way we work, and companies are figuring out how to adapt. Trailblazers are leading that shift.
What they’re saying:
- “Trailblazers have guided businesses through every wave of innovation for 20 years, and now they’re leading the way into the AI era. We’re grateful for this community, for how they show up, go first, and support an entire ecosystem of Trailblazers skilling up for what’s next. They’re not just part of the Salesforce story, they’re the heart of it.” — Meredith Brown, SVP, Trailhead & Community
- “I wouldn’t be where I am today without the community. Honing my skills through Trailhead, learning from other Trailblazers, and connecting through the meetups and conferences has helped me reach new heights both personally and professionally. And now with AI, my work is getting elevated and more complex. But I have the community to lean on to help me navigate it – it all goes back to them.” – Tony Nguyen, Salesforce Platform Manager, Minnesota IT Services (USA)
- “The Salesforce ecosystem has opened pathways I hadn’t considered, and has taken me around the world – from Egypt to the UK and now my home in Canada. The community supported me throughout my journey over the past 16 years, and I’m proud to use my own experience to now help others learn and grow in the ecosystem. Sally ElGhoul, Salesforce Lead Developer & Architect, United Road Services & Founder of Code with Sally (Canada)
- “The Trailblazer Community has always felt like my second home, a place filled with knowledgeable, empathetic people who genuinely want to see each other succeed. What makes this community so special is the willingness to share, support, and help one another achieve our goals. As we navigate this new wave of AI and a rapidly changing future, that human connection has become even more valuable. We’re not just learning how to adapt to the future; we’re doing it together, supporting and inspiring each other every step of the way.” Maham Hassan, Salesforce Solutions Architect (UAE)
Go deeper: Trailhead, Salesforce’s free online learning platform, is where Trailblazers go to build new skills, earn badges, and turn curiosity into real, career-ready expertise to help businesses accelerate their journey to become an Agentic Enterprise. Together, the community of administrators, developers, forward deployed engineers, and architects have accelerated innovation at their companies with:
- 151M+ Trailhead badges earned
- 1.48M certifications earned
- 700+ community groups showing up for each other, all over the world
What’s next: Salesforce is equipping every Trailblazer to succeed in the agentic era through Trailblazer programs, Community Workshops, free virtual events, and AMAs. With AIforce (and a new AIforce Badge) Salesforce is meeting Trailblazers where they are – bringing the full power of the Salesforce Platform anywhere work happens, empowering them with:
- 60+ MCP tools and custom MCP servers
- 30+ coding skills
- 4,000+ APIs
- 220+ CLI commands
Looking to the next 20 years, Trailblazers have a crucial role in the AI era: share what works, help others learn, and leave the trail clearer for those who follow. There’s no existing playbook for how to work alongside AI agents, so Trailblazers are writing one in real time. And Salesforce is all in on helping them thrive, building the future of business, together.
