My background
Amanda Nelson drives the community and communications strategy for the AppExchange. She is a conference speaker, published author, and a social media professor. Nelson has worked in content marketing, social media, and community marketing for B2B tech startups and Salesforce since 2013. In addition to marketing, Amanda is passionate about writing, running, and border collies.
Amanda's latest articles
Blog
Incident management and disaster recovery have always been a part of corporate strategy, but now it's front and center. A risk management expert shares advice on keeping employees, customers, partners, and communities safe and informed.
Blog
Appy the Bobcat Joins Astro and Friends
Appy the Bobcat's birthday is this month, so here's a look back at how she was created and why.
Blog
20 Ways To Use Social Media for Social Good
Let’s Talk About It This article is now available in audio! Listen as AI hosts discuss the key points and explore deeper insights. Along with losing weight and breaking bad habits, each year…
Blog
25 Mind Blowing Email Marketing Stats
Email marketing is one of the most effective tactics for driving sales, but don't take my word for it. According to a study by ExactTarget, 77% of consumers prefer to receive permission-based marketing communications through email. Quality communication with your prospects and customers can
