Jul 18, 2018 By Noah Kravitz

4 Ways Small Businesses Can Leap from Spreadsheets to CRM with Ease

Adopting a CRM can be a game changer for any small or medium-sized business (SMB). After all, many companies come to Salesforce relying only on a spreadsheet-based system, wherein everything from sales reports to customer records – and beyond – is tediously squeezed into Excel sheets that have... Read More

Small Business

Jul 18, 2018 By Jessica Thiefels

The Difference Between Paid and Organic Marketing – and Why It Matters

Most businesses lump marketing into one big bucket. But it really falls into two categories: paid and organic. While these two can and do work in tandem, it’s important to understand their differences in order to leverage their strengths to the fullest. To help you do just that, we’ve provided a... Read More

Digital Marketing, Digital Advertising, Lead Generation

Jul 17, 2018 By Scott Wilson

How Salesforce Essentials Empowers a One-Man Show

Scott Wilson is the Founder and CEO of thatsoftwareguy.com, an independent ecommerce software company that uses Salesforce Essentials, Salesforce’s CRM built for small business. A lot of things in life “just happen.” Some call it a coincidence. To me, it’s meant to be. My journey as an entrepreneur... Read More

Small Business

Jul 17, 2018 By Tushar Sharma

5 New Field Service Lightning for Android Features You Don't Want to Miss

Field Service Lightning’s Android journey began with the release of the first version for Android last October. This marked the first time that users could access all the functionality of Field Service Lightning across operating systems. Since then, our mobile engineering team has been hard at work... Read More

Service Cloud

Jul 17, 2018 By Mark Tossell

The Unlikely Trailblazer Who's Now Living the (Golden) Dream!

I recently called a friend that I hadn't spoken to for a couple of years. He asked what I was doing for work these days, having known me for 15 years as a Baptist pastor. I hesitated at first, then answered, “I am the CIO of a business intelligence company.” I cannot express how surreal it felt to... Read More

IT, Learning

Jul 16, 2018 By Monica Sallay

Don't Miss the Manufacturing Digital Transformation Event of the Year

Thinking about the great state of Minnesota may conjure up images from Fargo, Vikings games, or shopping 'til you drop at the Mall of America. But did you know that Minnesota is also home to many of the USA's largest manufacturers, including 3M, Protolabs, and Cargill? Fun fact: 17 of the... Read More

Events

Jul 16, 2018 By Edward Tcheleshev

"I Almost Hit Rock Bottom": How Committing to Wellbeing Changed My Life

If you told me two years ago that I’d be writing to you today as a happy, healthy yoga instructor, I probably would have laughed! At that time, the entire concept of wellbeing – much less, yoga – was the furthest thing from my mind. Let me explain. I spent 12 incredible years at Salesforce as one... Read More

Careers

Jul 16, 2018 By Blake Miller

How to Build a Browse Abandonment Email Series

How many times per week do you click around a brand’s website and then leave without making a purchase or even putting anything into your cart? How many times do you think, “I’ll come back to this later,” and then forget to return? Marketers call this “browse abandonment,” and it happens quite... Read More

Marketing, Email Marketing, Retail, Marketing Cloud

Jul 16, 2018 By Nisha Pattan

Scale Sales in the MedTech Business — Join the On-Demand Webinar!

A decade ago, the Medical Device and Diagnostics (MedTech) industry was basking in the glow of over 10% revenue growth every year. More recently, this has declined by more than half. According to Boston Consulting Group (BCG) Partner, Barry Rosenberg, there are multiple factors impacting growth,... Read More

Best Practices, Customer Story, Customer Success, Innovation, Sales Cloud, Healthcare & Life Sciences, Sales, Quote-to-Cash

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4 Ways Small Businesses Can Leap from Spreadsheets to CRM with Ease

The Difference Between Paid and Organic Marketing – and Why It Matters

How Salesforce Essentials Empowers a One-Man Show

5 New Field Service Lightning for Android Features You Don't Want to Miss

The Unlikely Trailblazer Who's Now Living the (Golden) Dream!

Don't Miss the Manufacturing Digital Transformation Event of the Year

"I Almost Hit Rock Bottom": How Committing to Wellbeing Changed My Life

How to Build a Browse Abandonment Email Series

Scale Sales in the MedTech Business — Join the On-Demand Webinar!

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